Email Newsletters – Better Results with Minimal Effort

Boost engagement across your Catholic organization using automations and journeys.

29/10/2025
10:00 am MT (Phoenix)
10:00 am PT | 12:00 pm CT | 1:00 pm ET

Most Catholic organizations use tools like MailChimp and Constant Contact to send out weekly email newsletters that become a catch-all of parish, school, or ministry news. There’s so much more we can do! We want to show you how to use automations and user journeys to better engage your readers.

Based on what people click on, you can create audience groups based on their interests. This gives you the opportunity to send follow-up emails on specific topics like Catholic education, parish events, charitable giving, or vocational discernment to reach people where their interests are strongest.

Webinar: Email Newsletter Email Marketing

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Key Takeaways

  • Writing for Real People: How to craft emails your parishioners, families, and supporters actually want to open and read.
  • Smart Automations: Simple workflows that welcome, follow up, and engage — even when you’re off the clock.
  • Segmentation Made Simple: How to group audiences by interest for better results.
  • Analytics That Inspire Action: Understanding what your email metrics really mean — and how to use them to grow engagement.
  • Small Changes, Big Impact: Quick updates that save time, boost open rates, and help your mission reach more people.

Meet the Presenters

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Matt S. Smith, MBA

Matt Smith is the creative force behind smithHOUSE, a Phoenix-based creative agency that focuses on the intersection of business, design, and technology. <a href="/about-matt-smith/" title="MTV Where are they now">About Matt Smith</a>.

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Liam Kowalczyk

Liam brings a strategic and experimental approach to marketing at Smith House, blending creativity with data-driven insight. With a background in public relations, nonprofit communications, and media production, he specializes in digital campaigns, paid social, and email marketing that connect audiences with purpose.

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Faith Bublitz

Faith Bublitz is the connector between creativity and execution at Smith House, ensuring ideas move seamlessly from concept to completion. With a background in design and project management, she brings clarity, structure, and collaboration to every project she leads.